Case study: Integrated Business Planning – Provides continuous visibility and drives consensus

Business Context

A leading CPG manufacturer wanted to create a centralized planning system backed by AI-driven predictive modelling to drive consensus across multiple business functions and leverage synergy. One of the key goals was to bring in siloed insights in a holistic form to build trust index, reduce operational inefficiencies, and have a single source of truth.

How BRIDGEi2i Delivered Value?

BRIDGEi2i leveraged driver analysis and forecasting techniques to aid the planning exercise coupled with classification and best in class optimization using the Optimizer™ AI accelerator at a SKU level to increase prediction accuracy and fit measures. It was able to support multiple upstream and downstream business processes and give a lot more control to the client to tune their business drivers for topline gain.

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