MARKET INTELLIGENCE

BRIDGEi2i’s Market Intelligence and Competitive Insights practice strives to bring context to market insights with its unique combination of advanced analytics techniques, domain expertise and technology.

Key Differentiators

Market Intelligence
Solutions

Using SOLVE – SIMPLIFY – SUSTAIN approach to solve complex marketing problems and help clients get most out of their marketing analytics investments.

solve

Solve

Problem solving framework & expertise:

Domain expertise & frameworks to understand business challenges

Collaboratively define business taxonomy & data sources

Data collection & compilation tools:

Social listening, text mining & sentiment analysis tools

Survey design/execution expertise

simplify

Simplify

Data Visualization Expertise:

Display, engage & communicate

Interactive & context aligned visualization

Predictive Analytics Algorithms:

Customizable algorithm library to minimize Blackbox Forecast

Domain Expertise & Frameworks:

Align insights to business context

sustain

Sustain

Center of Excellence:

CoE approach to continuously track process effectiveness & identify/implement required enhancements

AI for Enterprises
Our DNA
Thought Leadership
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