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SALES ANALYTICS

Sales Analytics landscape today

With the rise in adoption of CRM technologies, sales organizations have started deploying sales analytics to monitor and predict sales performance. Organizations are using sales data analyse win / loss rates and optimize the sales cycle. While sales leaders are constantly looking at avenues to improve sales visibility, performance and forecasting, organizations are yet to realize and benefit from the true potential of sales analytics deployment.

CSO Challenges

HOW TO ACCELERATE SALES & INCREASE CONVERSIONS?
How to accelerate sales & increase conversions?
HOW TO SUPPORT AND ENABLE SALES TEAMS TO MEET GROWTH OBJECTIVES?
How to support and enable sales teams to meet growth objectives?
ENHANCE CUSTOMER EXPERIENCE
Enhance Customer Experience
DRIVE MARKETING PERFORMANCE & ROI
Drive Marketing Performance & ROI

Visibility

Sales leaders need to have visibility into sales force performance, pipeline health and account prioritization

Predictability

Ability to forecast sales pipeline health against targets and plan sales efforts in accordance

Intervention

Ability to analyse win and loss scenarios and develop intervention protocols around sales quota allocation, performance improvement and sales ramp ups

Sales Enablement

Informed decisions around lead prioritization, cross / up sell strategy and sales communications

BRIDGEi2i Sales Analytics Solution

BRIDGEi2i’s Sales Analytics Solution, Sales Acceleration Centre helps Sales Organizations drive accelerated growth by transforming sales data to insights that drive informed sales decisions and actionable outcomes. SAC leverages advanced proprietary predictive algorithms, frameworks and technology to deliver fast and assured results.

SAC framework

BRIDGEi2i’s sales analytics capabilities help sales organizations transform their sales processes by driving data oriented business decisions and taking the guesswork out of the picture. With SAC, the sales organization is equipped with the intelligence and tools to stay on top of targets, identify risks and take corrective action in time thereby improving sales effectiveness.

What does Sales Acceleration Centre do for you?

SAC deploys sales analytics capabilities, frameworks and tools seamlessly on your CRM data to generate rich actionable insights that help sales organizations measure, analyse and optimize sales performance comprehensively. SAC focuses on both direct and indirect (channel) sales and has three key components to it; SAC for Sales strategy and Planning, SAC for Sales Operations and SAC for Channel Effectiveness.

solve

Sales Strategy & Planning

Tailored sales analytics solution to support sales strategy and planning by building data driven account strategy and sales talent management.

simplify

Sales
Operations

Analytics solutions to improve bookings prediction, optimize effort based on lead quality, identify teams at-risk and conduct data driven sales reviews.

sustain

Channel
Effectiveness

Effectively manage indirect sales to boost revenue and share by segmenting partners, optimizing investments and developing joint marketing programs to drive cross- sell strategy.

This approach ensures accountability of business outcomes. We see ourselves as partners who solve unique marketing problems, deploy the tools to achieve marketing objectives and operationalize data driven decision frameworks for sustainable business impact and ROI.

Benefits of Sales Acceleration Centre

Accelerate growth through data-driven insights

BRIDGEi2i transforms raw data to insights to help in organizations take decisions that increase conversion, reduce cycle time, optimize spend and bring predictability to sales outcomes.

Faster ROI through technology accelerators

SAC leverages BRIDGEi2is advanced proprietary algorithms & applications with ability to integrate with source systems (Marketo, Eloqua, etc.) and deployment platforms like Salesforce. This reduces lead time to implement assured results.

Strong Goal Alignment, & Flexibility to Customize

BRIDGEi2i aligns analytics to client goals and customizes solutions to business context. SAC brings together capabilities that overcome multiple data, process and adoption challenges to drive implementation & results, thereby taking accountability of the outcomes.

Why BRIDGEi2i SAC?

BRIDGEi2i brings to the table, the perfect balance of sales analytics capabilities, domain expertise and technology accelerators to add the valuable analytics rigor to the sales process. SAC leverages CRM data to provide better visibility, enable informed sales decision making and optimize sales performance. All this completely customized to your business environment.

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